We put up a report some time ago about MTN signing Iyanaya, Wizkid, davido, Chidinma and Praiz as brand ambassadors .Rapidly-rising pop star has put pen to paper with MTN Nigeria in a major endorsement deal sources say could be near N50m for an undisclosed duration.
Insiders privy to the deal told us over the weekend, that Wizkid concluded his endorsement arrangement with MTN execs shortly after news broke that the Telecoms giant has switched policy to sign several MTN Project Fame alumni as brand ambassadors.
The new ambassadors include Iyanya, Praiz, Chidinma and iMike, as well as Davido. Total budget for the initial deal, insiders say, is over N100m; and Wizzy’s coming has pushed the figure far up.
An excited Wizkid let the cat out of the bag when he tweeted on June 9, ‘MTN‘, ‘Owo nla le‘
MTN.
— Wizkid Ayo Balogun (@wizkidayo) June 8, 2013
Owo nla wo le !!!— Wizkid Ayo Balogun (@wizkidayo) June 8, 2013
Wizkid confirms MTN Endorsement deal
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